Donate > Planned Giving

Planned Giving

Since 1918, United Way of Greater Rochester has been partnering with friends and neighbors to build a legacy of giving in our community. When you invest in our region through United Way, you magnify the power of your gift by joining with others to help solve community needs not only today, but for generations to come. A planned gift, one you make within your overall financial or estate plans, can benefit us today or after your lifetime, and often there are tax benefits for you.

Contact Laurie Ganon at or 585.242.6532 for more information on how you can make your planned giving gift.



Charitable Gift Funds make community-wide philanthropy efficient and impactful. Donors advise United Way on distributions from their no-cost fund, utilizing a flexible and convenient way to help advance the causes they support. Learn more.
If you would like to make a grant from your existing Charitable Gift Fund and already have login information, please click here.